Monday, April 13, 2009

Pricing

The Motorola RAZR was introduced by Cingular in 2004. It was marketed as an innovative fashion phone because of it's sleek and small nature. The inspiration from the phone's name came from its thin nature. The phone's original price was $399.99 with new activation. I got this phone not too long after it came out, when it was the "new, hot thing." After about six months, I was completely bored of the phone and it was already beginning to have technical problems. Honestly, the phone was not that great, but Cingular was able to charge a high skimming price because it was supposedly the latest and greatest in cellular technology. It was extremely innovative to be able to have many great features, yet still get the phone to be paper thin. Since then, many other phones have challenged the size of cellular devices, like the Pantech C3, which was marketed as the world's smallest flip phone (which I also got when it came out). Needless to say, the RAZR's price dropped fairly rapidly, and the first generation of that phone can probably be acquired for free.


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